How do you find your creative mojo?

My experience

To be creative you need a permissive and supportive environment, where no idea is a bad idea. Not all of the suggestions from a brainstorming session will make it to implementation, but if you don’t try then that one ‘gem’ might never be realised.

I went from a straight-laced local authority with strict limitations on branding and images, to a creative central government department. This environment has meant that the team and I have been able to embrace new technologies and ideas which has bought out my creativity for everyday applications. Creativity is not a ‘nice to have’ any more but integral to everything we do. Continue reading How do you find your creative mojo?

Intranets- curation vs creation

The benefits of the intranet

Intranets are a great tool within the internal communications toolbox. Complimented by an employee social network, such as Yammer, they can add massive value by enabling small teams to distribute considerable amounts of content and engage across large organisations.

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Why I love Storify

What is Storify?

Storify claims to ‘make the web tell a story’ and does just that. It’s a great finishing touch for post event or awards follow up to maximise publicity and engagement. For annual events, it is also useful for promoting the following year’s event. It’s free and really easy-to-use with a drag and drop interface. It is dependent on a range of media and interaction about the ‘story’ to be effective. Continue reading Why I love Storify

The Government Communication Service approach

GCSWhat is the Government Communication Service (GCS)?

The GCS is the professional body for people working in communication roles across government. It’s aim is to deliver world-class communications that support Ministers’ priorities, improve people’s lives and enable the effective operation of our public service. It serves both politicians and the public.

The GCS work to a government communications plan and handbook. Continue reading The Government Communication Service approach

Relationships matter

It’s who you know!​

The art of successful communications is talking to the right people at the right time in a way that suits them and get your message across. This will encourage them to understand where you’re coming from engage in any activities or events and assist with any behaviour change, such as increasing recycling, keeping your mobile phone out of sight or site or signing up to a training course or apprenticeship.

Continue reading Relationships matter